Contrary to what you might think, the Lamborghini Urus, the Porsche Cayenne, or the multitude of Land Rovers and Range Rovers are not among the most desirable luxury SUVs. That honor belongs to the Geländewagen or the Mercedes-Benz G-Class.
Preview by Veeno Dewan
Contrary to what you might think, the Lamborghini Urus, the Porsche Cayenne, or the multitude of Land Rovers and Range Rovers are not among the most desirable luxury SUVs. That honor belongs to the Geländewagen (G-Wagen) or, officially, the Mercedes-Benz G-Class. It is that boxy, quasi-military-looking, square-shaped SUV that you occasionally see with its deep V8 rumble. And yes, they are as expensive as they look.
For 2026, the latest versions of the G-Class retain much of the tank-like looks they have had for generations, although they are now a tad more streamlined and refined. Key improvements are more fuel efficiency, a choice of engines and trims, more power, ride comfort, and never-ending personalization and customization options.
The new models are available in V8, Six-cylinder hybrid, and even Electric versions. Exterior-wise, the classic front grille, bumper, and A-pillars have all been revamped slightly, and there is even a subtle spoiler on the roof for better aerodynamics. The most significant change is in the engine department, where a modern tech-heavy turbocharged 3.0-liter inline-six engine with a 48-volt hybrid system is available. Horsepower is up—to 443—with torque a little less at Peak 413 lb-ft. Maximum power for the existing 4.0L V8 engine has been increased to 5777 hp and 637 lb-ft.
“So, why is the G-Class so expensive? It is almost exclusively hand-built to exacting standards. Additionally, the G-Class can be custom-built, painted, and fitted with luxury equipment and extras to any specification you want—no matter how outlandish.”
The high-performance G 63 version will feature new engine technology in 2025, enhancing its speed. Additionally, there will be an all-electric version of the G, the Mercedes-Benz G 580. This model is not currently available in Canada and will have limited availability in 2025.
Interior updates include Mercedes’ excellent enhanced MBUX infotainment in the entry G550 model. The software has been updated, there is more connectivity, keyless entry, and an optional rear-seat entertainment system with two 11.6-inch displays that can stream video or browse the web. The cabin is roomy and seats four, and the build and equipment levels are very high. Meanwhile, a new 360-degree camera system can show the driver the underside and in-front view of the terrain when off-roading. A new adaptive cruise control system with a lane-centering feature is also available.
In terms of pricing, the 2025 Mercedes-Benz G-Class model comes in 3 trim levels ranging from $189,000 (G-550) to $249,000. The most expensive in the lineup, Mercedes-AMG G 63, is $249,000. The performance G 63 version has a four-liter twin-turbo V8 engine with a 48-volt hybrid system linked to a nine-speed automatic transmission. All-wheel drive is standard on all models. Of course, AMG versions and incredible factory customization services are available to make your G-Class as individual as possible with super expensive price tags to match.
So why is the G-Class so expensive? Well, it is almost exclusively hand-built to exacting standards. Also, the Mercedes-Benz Manufaktur customization process means the G-Class can be custom-built, painted, and fitted with options, luxury equipment, and extras to any specification. There are 2,000 optional paint colors, plus countless materials choices for the interior trim. More serious off-roaders can opt for the Professional models, which have bespoke wheels and tires, an adaptive suspension system, and specialized off-road equipment. It’s all costly!
One of the G class’s significant attributes is its world-class off-road ability, which is on par with anything from Land Rover or Jeep. The G Class has three locking differentials, a water-wading fording depth of over 700 mm, and short overhangs. It can traverse up to 35 degrees on a side slope laterally. The G 63 also has an off-road stabilization system for more suspension articulation over extreme terrain and a new brake torque system for independently controlled wheel speeds.
It is clear that the G-Class dances to its own tune and remains unique as the ultimate Luxury Off-Roader. It is more commonly seen outside nightclubs than in the rough terrain for which it was initially designed. And within lies its charms, which are super expensive, making it out of reach for most of us—sadly! The 2025 Mercedes-Benz G Class is priced from $189,000 to $249,000.