Alfa Romeo Extends Partnership with Sauber Motorsport for 2021 Formula One Season

Alfa Romeo and Sauber Motorsport will join forces, once again, for the Formula One World Championship. The partnership between two of the most recognized brands in motorsports started in 2018, when Alfa Romeo joined the team as title sponsor.

Auburn Hills, Mich. – Alfa Romeo and Sauber Motorsport will join forces, once again, for the Formula One World Championship. The partnership between two of the most recognized brands in motorsports started in 2018, when Alfa Romeo joined the team as title sponsor. The past two years the team has scored hard-earned points in both the driver and constructor championships, battling for a top eight finish in 2020.

Frédéric Vasseur, Team Principal Alfa Romeo Racing ORLEN and CEO Sauber Motorsport AG said, “The extension of our relationship with Alfa Romeo is a true statement of intent from both parties. In Sauber, Alfa Romeo found a committed, performance-driven partner to which it could entrust the brand: we are honoured to carry the heritage and past success of Alfa Romeo in our name” Mike Manley, FCA CEO said, ““Racing and performance are at the core of Alfa Romeo’s DNA. The brand was practically born on a racetrack and today we continue to compete at the most technologically advanced level of motorsports.”

To celebrate this announcement and to pay tribute to all the fans of Italian racing cars, Alfa Romeo will display an exclusive livery in the C39 race car at the upcoming Imola Grand Prix, a proud venue for Alfa Romeo and Italian motorsport tradition alike.  Designed by Centro Stile, the livery will display the Italian flag in a straight flash on the upper section of the engine cover and on the rear wing end plate, blending into the theme of the 2020 “speed pixel” livery with its linear and dynamic graphic treatment.

The exclusive logo for the 110th anniversary of Alfa Romeo appears in a prominent position, also on the engine cover, alongside the wording, “Welcome back, Imola,” recognizing the circuit’s position as one of the most iconic on the tour and as one of the greatest Italian tracks. From Touring and Sport categories to Formula One, Imola has been a venue for major Alfa Romeo victories in all three categories.

Alfa Romeo and Sauber Group partnership extends beyond racing. The collaboration allows Sauber Engineering’s technical expertise to be transferred to Alfa Romeo road car production, leveraging the know-how of Sauber’s engineering and aerodynamics departments, as well as its proficiency with composite and additive manufacturing. It is foreseen the high performance engineering advances will make it way to Alfa Romeo’s road going vehicle at some point in the future.

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