by Veeno Dewan
Auburn Hills, Mich. – The all-new Ram 1500 has been named 2019 North American Truck of the Year by a panel of automotive experts. The award is unique and considered by many to be one of the world’s most prestigious based on its diverse mix of 60 automotive journalists from the U.S. and Canada who serve as the voting jurors.
The winners were announced at a news conference today at the North American International Auto Show in Detroit.
“The Ram 1500 is an important product for FCA and winning this award is one of the highest honors,” said Reid Bigland, Head of Ram Brand. “In what is arguably the most competitive segment in the automotive industry, for the all-new 2019 Ram 1500 to be named North American Truck of the Year is tremendous recognition of the FCA employees who design, engineer and build a pickup that truly stands out.”
Jurors cited Ram’s eTorque mild-hybrid technology, luxurious interiors and 12-inch Uconnect touch screen among their top reasons for selecting the Ram 1500 over competing vehicles.
This is the 26th year of the awards. The 2013 Ram 1500 also won North American Truck of the Year honors — the last time the truck qualified for voting.
The all-new 2019 Ram 1500 is a no-compromise truck, leading in luxury, efficiency, capability and innovation. Ram leads the full-size truck segment with significant gains in fuel efficiency through an all-new eTorque mild hybrid system in both V-6 and V-8 configurations. Overall weight for the Ram 1500 has been reduced by 225 pounds. The frame uses advanced materials and engineering to eliminate 100 pounds while increasing stiffness and durability for 12,750 pounds of towing capability and 2,300 pounds of payload. The new Uconnect 4C with a massive 12-inch touch screen leads the pickup world with technology, featuring split-screen capability, 360-degree camera views and exclusive content from SiriusXM with 360L. Active safety and security systems join the technology onslaught with adaptive cruise control, automatic emergency braking and blind-spot monitoring.