At the recent Goodwood Festival of Speed, luxury British sportscar and supercar maker McLaren Automotive has announced its ambitious, wide-ranging business plan that will take the company to its fifteenth anniversary. Track25 is an evolution of the Track22 plan that was first launched at the Geneva Motor Show in 2016 and the updated plan now includes significant new milestones that include and updated and expanded £1.2bn Track25 business plan to feature:- Between now and 2025, 18 new models and derivatives to be launched, McLaren sportscar and supercar range to be 100 percent hybrid by 2025. A new Ultimate Series car as a successor to the McLaren P1TM. evaluating “augmentation” technology to introduce step-change in driving experience, new retail markets being evaluated and production to reach 6,000 mid-engined sportscars and supercars a year.
Track25 sets out a clear roadmap for future vehicles, production and technology that will allow the brand to continue to position itself as a major global player in the sportscar and supercar market.
McLaren is committed to ensuring that its sportscar and supercar range will be hybrid within seven years. True to the spirit of pushing the boundaries of technology to benefit drivers, McLaren will also evaluate new augmented driving features and help develop a lighter, superfast-charging, high-power battery system for performance applications that is expected to have over 30 minutes of electric range around a race track.
The company will also continue its drive to win the new supercar ‘weight race’ by ensuring, as it does today, that each of its products is the lightest in their segment. This complements a £50m investment in developing and manufacturing the future of light weighting technology with the soon to-open McLaren Composites Technology Centre (MCTC). Once fully operational, the MCTC will mean around 57 per cent of vehicle content by value will be UK sourced.
Having launched the world’s first ever gasoline -electric hybrid-hypercar five years ago with the iconic McLaren P1TM, fittingly McLaren plan to unleash its successor as part of the Track25 plan.
While staying faithful to the core idea of creating and hand-assembling the world’s best drivers’ cars, McLaren will remain focussed on crafting mid-engined sportscars and sportscars.