Electrified: Openroad Group Launches New Electric Vehicle Campaign On Zero Emissions Day

OpenRoadVPs with EVs - credit OpenRoad Group
L-R Aly Jiwani, VP, Regional Operations, OpenRoad Group; Brad Beckett VP, Regional Operations, OpenRoad Group; Harj Gill, VP, Regional Operations, OpenRoad Group; Mark Lin, President, OpenRoad Group; Sharon Rupal, Regional VP, OpenRoad Group; Dimitri Kotsalis, Regional VP and Business Development, OpenRoad Group; Tahir Ayub, Executive VP and CFO, OpenRoad Group
B.C.'s largest automotive dealership group has invested more than $2 million on creating an EV-focused infrastructure at 20 of its retail locations, with more to come

B.C.’s largest automotive dealership group has invested more than $2 million on creating an EV-focused infrastructure at 20 of its retail locations, with more to come

Richmond, B.C., September 21, 2023 – OpenRoad Group (OpenRoad), B.C.’s largest automotive dealership group, is bringing attention to Zero Emissions Day today, September 21, 2023 with the launch of its Electrified campaign. Electrified was created as a comprehensive hub where consumers can find a wealth of information about electric vehicles (EVs). This includes information about chargers, EV rebates, video reviews, overview of the diverse EV models available in the current market, and access into OpenRoad’s EV inventory.

According to Statistics Canada, in the first quarter of 2023, “new zero-emission vehicles (ZEVs) comprised 8.6 per cent of all new motor vehicles registered. This represents an increase from the first quarter of 2022, when ZEVs represented 7.7 per cent of all new motor vehicle registrations.” In addition, “nearly one in five new vehicles registered in British Columbia is a zero-emission vehicle.”

OpenRoadVPs with EVs – credit OpenRoad Group

Sharon Rupal, Regional VP, OpenRoad Group; Dimitri Kotsalis, Regional VP and Business Development, OpenRoad Group; Brad Beckett VP, Regional Operations, OpenRoad Group; Tahir Ayub, Executive VP and CFO, OpenRoad Group; Harj Gill, VP, Regional Operations, OpenRoad Group; Mark Lin, President, OpenRoad Group; Aly Jiwani, VP, Regional Operations, OpenRoad Group

“The demand for electric vehicles continues to grow, and as OpenRoad is the largest EV retailer in B.C., we wanted to provide prospective buyers, current clients, and the whole community a place to visit, where they can learn all about EVs,” says Christian Chia, CEO of OpenRoad Group. “We are proud to have invested more than $2 million in EV-focused infrastructure over the years at many of our retail centres, with many more chargers planned.”

With more than 178 zero-emission vehicles available in its diverse portfolio (excluding hybrid and plug-in hybrid models), OpenRoad dealerships currently have 76 EV-specific chargers stationed at 20 of its retail centres, including Charge Point, Switch, and FLO chargers. Locations include: OpenRoad Toyota RichmondSurrey HondaOpenRoad Audi BoundaryOpenRoad Mazda Port MoodyOpenRoad Toyota Port MoodyOpenRoad Toyota AbbotsfordBMW LangleyJaguar Land Rover LangleyOpenRoad VW BurnabyRichmond HondaOpenRoad Honda BurnabyOpenRoad Acura RichmondOpenRoad Lexus RichmondOpenRoad Lexus Port MoodyThe BMW Store VancouverOpenRoad Hyundai RichmondOpenRoad Subaru BoundaryOpenRoad Toyota Peace ArchPorsche Centre Langley, and Porsche Centre Richmond.

OpenRoadVPs with EVs – sign language – credit OpenRoad Group

L-R Aly Jiwani, VP, Regional Operations, OpenRoad Group; Harj Gill, VP, Regional Operations, OpenRoad Group; Tahir Ayub, Executive VP and CFO, OpenRoad Group; Sharon Rupal, Regional VP, OpenRoad Group; Dimitri Kotsalis, Regional VP and Business Development, OpenRoad Group; Mark Lin, President, OpenRoad Group; Brad Beckett VP, Regional Operations, OpenRoad Group

“Zero Emissions Day is a great time to bring awareness to electric vehicles, and we are really proud of Electrified, where our team has brought EV education to the forefront – ensuring consumers have access to all the info they need,” adds Chia. “Our team will continue to add even more resources to help shoppers in the months to come.”

Visit OpenRoad Group’s new Electrified portal to learn more at www.openroadautogroup.com (top navigation Electrified).